In today’s ExchangeWire news digest: Meta warns it may block sharing of Canadian news sites on Facebook; further legal action against Amazon could see the giant pay £900m to UK customers; and a team from ByteDance planned to use TikTok to track specific US citizens.
Meta warns it could block sharing from Canadian news sites
facebook-parent Meta has warned it may block news sharing in Canada on the country’s online news bill. The law, which would force Meta to pay media outlets for their content, was described by the company as falsely presuming that it “benefits unfairly from its relationship with publishers”.
Meta had previously banned news sharing in Australia due to a similar law, only reversing its decision after the law changed.
UK buyers could seek compensation from Amazon
Legal action against Amazon could mean that UK buyers could receive a £900m share in compensation from the e-commerce giant. The proposed lawsuit, which is led by consumer rights champion Julie Hunter, alleges that Amazon violated competition law and caused customers to miss higher quality offers.
ByteDance reportedly plans to use TikTok to track US citizens
A Forbes report alleged that a China-based team at ByteDance planned to use the TikTok app to track the locations of specific US users. The team behind the monitoring project, ByteDance’s Internal Audit and Risk Control Department, frequently investigates potential misconduct by current and former employees. The Forbes report, however, reveals at least two instances in which the team planned to follow a US citizen with no work history to ByteDance.
Maureen Shanahan, director of global communications at TikTok, said the app collects approximate location data based on users’ IP addresses to “among other things, helping to show relevant content and advertisements to users, comply with applicable laws, and detect and prevent fraud and inauthentic behavior.”
For this week’s Industry issue, we are delighted to feature a question from Satoshi Kawasaki, who asked:
In a high-end OTT environment, what should the industry assure marketers from a brand safety perspective?
– Relevance between ads and content
– Quality of other ads appearing before and after
– Avoid oversaturation on all devices
– Thorough audit of advertising creation and message
Let us know your thoughts by voting in our LinkedIn poll and subscribe to The Stack, our Friday newsletter to see Satoshi’s analysis of the results.
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DoubleVerify Extends Media Quality Authentication to Netflix
Teads & dentsu partners with The Kraft Heinz Company to measure attention
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Fact of the day
21% – the number of Canadians who follow the news on Facebook each week (starting in 2022).
Tech teasers from last week
Last week’s tech teasers were all about Apple. Find out how well you know the iPhone maker below:
- 4.6 million shares – the amount of Apple stock included in its December 1980 IPO 📈
- $800 (~£712.35) – the amount Apple’s third co-founder Ronald Wayne sold his share of the company for 12 days after it was founded 💰
- 3 days – the time it took to for Apple’s iPhone 3G S to sell a million units after its release ⏲️
- 26% – the amount by which shares of Meta fell after the company revealed the impact of Apple’s privacy changes on its revenue 😬
- 984,000 – the number of games on the Apple App Store? 📱