Mid-term media | Blog for Iowa


Here’s an example from the 2016 election showing how biased corporate information can be

Just a quick observation – the days of the media as an objective observer during midterms are long gone. Most media is a subsidiary of a large corporation. As if to recall, large corporations have a stake in the election and the use of their media affiliates is part of a strategy.

Outlets like Fox and Sinclair are pretty clear about being right-wing influencers. They push the radical right agenda quite blatantly and frequently. Have you ever thought of a true non-issue like Critical Race Theory which has suddenly become a hot topic across the country, even though it’s not taught anywhere?

Have you wondered why inflation suddenly appeared out of almost nowhere to supplant a real organic problem like the reversal of Roe v. Wade? I’m not saying inflation isn’t a problem. It certainly is, but the framing of this question is so decidedly one-sided it’s almost comical? Why is workers’ compensation more responsible for inflation than for the main culprit, rising business prices?

Why do we hear so little about the closure of rural hospitals? Why do we hear little about the horrors caused by the end of abortion? Thanks to major media involvement, we have seen what was once a science-believing country refuse vaccines when over a million people have died horrific and preventable deaths?

A country that defeated polio, measles, smallpox and many other once dreaded diseases has refused proven vaccinations and now looks set to reject all vaccinations. All because a media outlet with an agenda decided to use misinformation and the power of its presence to do so.

As we come to the final days of what is the most important election in US history, the media is putting its thumb on the scales. One of the things the media can influence is turnout. Therefore, you may have noticed that over the past week the media has released a steady stream of supposed polls that show Republicans have a substantial lead heading into Election Day.

We hear this interpretation especially in right-wing media, but we also hear it in “neutral” outlets such as NPR. Why all these unpublished polls would suddenly be in favor of the right is twofold.

First, all those polls with winning Republicans are thrown into the mix by aggregators such as 538.com. These polls then influence all the polls that give the impression that the Republicans are winning. Second, as reports (true or not) come out that a side is losing, their supporters become discouraged and stay home.

It’s one of the quiet ways the media uses its influence to get the results it wants. “Oh, they’re just reporting polls” is a common thought. But what polls? What demographics? What were the questions?

As I mentioned, even NPR falls into the trap of reporting “polls” without explanation. When NPR gives credence to this way of undermining participation, it packs a bigger punch.

And just to add a punch in the gut, with Elon Musk taking over Twitter which is another right-wing controlled outlet. Together with Facebook, they are great influencers that few people think of when thinking about media.

To be honest, this year no one really knows which way the real vote will go. If you hesitate at all, don’t hold back. Be sure to get out there and vote!


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